Great togetherness in pursuit of Godly destiny requires that we root for each other, and encourage each other. And, as Godly destinies are expressed through business enterprise, we find that the same Biblical principals apply.
To that end we share this video by Chester Elton, where on his website he describes the power of the Carrot Principle. He opines, "The Carrot Principle shows definitively that the central characteristic of the most successful managers is that they provide their employees with frequent and effective recognition—a practice that unquestionably taps into our own human nature. Recognition inspires results in every age group, career level, and culture! With breakthrough research of 200,000 people over ten years from The Jackson Organization, and massive, new global data collected by Towers Perrin, The Carrot Principle demonstrates how constructive praise and meaningful rewards powerfully motivates people from every walk of life and inspires employees to excel, engage, and bring their best to work every day.
Drawing on case studies from leading companies including Disney, DHL, KPMG, and Pepsi Bottling Group, bestselling authors Adrian Gostick and Chester Elton show how the transformative power of purpose-based recognition produces astonishing results—whether measured by return on equity, return on assets, or operating margin. And they show how great managers who lead with carrots achieve higher:
- Customer satisfaction
The Carrot Principle illustrates that the relationship between recognition and improved business results is highly predictable—it’s proven to work, time and time again. But, it’s not the employee recognition some of us have been using for years. This is recognition done right, recognition combined with four other core traits of effective leadership. And, effective recognition, which all managers can easily learn and begin practicing for immediate results doesn’t take time—it can be done in a matter of moments, and it requires very little investment to create a huge ROI."